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Easy Living Phuket’s humble beginning started as a small bespoke real estate agency successfully carving out a large portion of their local market.
Later diversifying its mandate to digital marketing and positioning itself as a leading innovator of lead generation.”
Known for guerilla marketing tactics, ELP utilized its vast databases of Asia based real estate enquiries to kickstart their marketing delivery platform Asia Lifestyle Magazine.
The goal was to provide sharable Asia based content that was followed by a custom made “call to action” for potential property buyers, allowing them to try various condominiums and resorts in return for a sales presentation – Condo Tester
After winning the prestigious
Top 10 Real Estate Agency, South East Asia Award – it put ELP on the map, not only for giving property buyers a unique insight into the Asian Market but for the marketing tactics it utilized.
Asia Lifestyle Magazine is distributed to targeted mailing lists, mostly originating from interested parties that have been inquiring about property, lifestyle products or holiday destinations from ELP or one of its affiliates.
Go to ALM websiteA revolutionary way of marketing, Condo Tester puts both buyers and sellers in the driving seat. What better way to showcase a real estate product to potential buyers than to allow them to stay in there before they buy it.
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